Secretprojectrevolution: An Art Video by Madonna

On 24 September, Madonna unveilled secretprojectrevolution, a 17-minute short film she co-directed with Steven Klein to support Art For Freedom. The idea behind this new online project to promote free creative expression is for anyone to be able to contribute their original artworks, be that photography, video, music or poetry, just by uploading to the Art For Freedom platform using the #artforfreedom. Submissions, including Madonna's secretprojectrevolution film, will then be distributed as part of a free BitTorrent bundle.
Torrent files are more commonly associated with illegal downloads of music and movies, so it's an unusual and innovative move from the Queen of Pop to utilise the file sharing service, to encourage people to share their creative output. Secretprojectrevoltion itself attempts to challenge perceptions; co-director Steven Klein explains that "the film operates on many levels. It examines our private prisons. It questions what we do, how we treat others. It questions our governments and our collective thought patterns. Think about it – the power of art can lead to peace."

It's a bold statement about change, one which could only come from a world-famous photographer and his pop legend collaborator.